Elliot Brown emanates from a coastal playground where harsh natural elements and active outdoor lifestyles place huge demands on any timepiece. Conquering these demands meant refining and re-thinking every component, to create a watch with effortless style and rugged reliability at it’s core.
Frustrated that there wasn’t an ultra-durable watch that suited their lifestyle, they set about building one with the aim of eliminating some of the most common causes of watch failure. It had to look good, perform effortlessly, be thoroughly considered and every-day wearable for all wrist sizes.
Between them, Elliot & Brown share over 25 years building and maintaining watches used in harsh conditions like salt water, sand, vibration, mud, snow and rocks. Armed with this unique experience they set about solving the two key areas of shock and water resistance with a bespoke floating movement shield system and triple seals for all crowns and pushers that work 100% of the time in or out of water. They even submerge every watch in water and pressure test it to 20ATM / 200m for ten minutes.
The result is a rugged watch designed for all-day every-day use with an elegance that hides their go anywhere, do anything credentials with beautifully resolved detailing everywhere you look.